{"componentChunkName":"component---src-templates-page-home-jsx","path":"/en","result":{"data":{"prismicHome":{"data":{"seo_title":"Effective – Authentic streetwear distribution in France","seo_image":{"url":"https://images.prismic.io/effective/33509518-4fb9-433e-9ff4-51e079007e03_effective-1200x628-card.jpg?auto=format%2Ccompress&fit=max&q=50"},"seo_description":{"text":"Effective builds and grows streetwear brands in France since 2004. Currently distributing Urban Classics, Crep Protect, Mister Tee, Jimmy Lion, Mr. Lacy, Build Your Brand, Flexfit Yupoong and Starter Black Label."},"agenda_title":{"raw":[{"type":"heading2","text":"","spans":[]}]},"agenda":[],"body":[{"__typename":"PrismicHomeBodyCardHome","slice_type":"card_home","primary":{"background":"#406636","texte":{"html":"<h2>We’re established streetwear specialists</h2><p>Effective has been working with streetwear since 2004. We know the French market in and out and cultivate an extensive network of contacts. We can position your brand exactly how you want, both in terms of image and sales goals.</p>","raw":[{"type":"heading2","text":"We’re established streetwear specialists","spans":[]},{"type":"paragraph","text":"Effective has been working with streetwear since 2004. We know the French market in and out and cultivate an extensive network of contacts. We can position your brand exactly how you want, both in terms of image and sales goals.","spans":[]}]},"image":{"url":"https://images.prismic.io/effective/62866745-db58-454b-8a3a-bd0016b95ca0_TURNTABLE-500.png?auto=format%2Ccompress&fit=max&q=50","alt":"We know the streets","fluid":{"base64":"data:image/png;base64,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","aspectRatio":1,"src":"https://images.prismic.io/effective/62866745-db58-454b-8a3a-bd0016b95ca0_TURNTABLE-500.png?auto=format%2Ccompress&fit=max&q=80&w=1920","srcSet":"https://images.prismic.io/effective/62866745-db58-454b-8a3a-bd0016b95ca0_TURNTABLE-500.png?auto=format%2Ccompress&fit=max&q=80&w=900&h=900 900w, https://images.prismic.io/effective/62866745-db58-454b-8a3a-bd0016b95ca0_TURNTABLE-500.png?auto=format%2Ccompress&fit=max&q=80&w=1440&h=1440 1440w, https://images.prismic.io/effective/62866745-db58-454b-8a3a-bd0016b95ca0_TURNTABLE-500.png?auto=format%2Ccompress&fit=max&q=80&w=1920&h=1920 1920w","srcWebp":"https://images.prismic.io/effective/62866745-db58-454b-8a3a-bd0016b95ca0_TURNTABLE-500.png?auto=format%2Ccompress&fit=max&q=80&w=1920","srcSetWebp":"https://images.prismic.io/effective/62866745-db58-454b-8a3a-bd0016b95ca0_TURNTABLE-500.png?auto=format%2Ccompress&fit=max&q=80&w=900&h=900 900w, https://images.prismic.io/effective/62866745-db58-454b-8a3a-bd0016b95ca0_TURNTABLE-500.png?auto=format%2Ccompress&fit=max&q=80&w=1440&h=1440 1440w, https://images.prismic.io/effective/62866745-db58-454b-8a3a-bd0016b95ca0_TURNTABLE-500.png?auto=format%2Ccompress&fit=max&q=80&w=1920&h=1920 1920w","sizes":""}},"cta_contact":false,"cta_label":"Our Brands","cta_link":{"url":"/en/our-brands","target":null}}},{"__typename":"PrismicHomeBodyCardHome","slice_type":"card_home","primary":{"background":"#f1b408","texte":{"html":"<h2>Go to market fast, stay for long</h2><p>Once we’re in business, it only takes a few weeks for your products to reach customers. But more importantly, we want your brand to last, so we aim for balance between maximizing the brand’s sales potential and its long-term capacity to attract customers.</p>","raw":[{"type":"heading2","text":"Go to market fast, stay for long","spans":[]},{"type":"paragraph","text":"Once we’re in business, it only takes a few weeks for your products to reach customers. But more importantly, we want your brand to last, so we aim for balance between maximizing the brand’s sales potential and its long-term capacity to attract customers.","spans":[]}]},"image":{"url":"https://images.prismic.io/effective/c66a08db-7fa1-4dd6-9af0-602c7d7af4ba_FAST-2.png?auto=format%2Ccompress&fit=max&q=50","alt":"Maximize your revenue and business lifetime","fluid":{"base64":"data:image/png;base64,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","aspectRatio":1,"src":"https://images.prismic.io/effective/c66a08db-7fa1-4dd6-9af0-602c7d7af4ba_FAST-2.png?auto=format%2Ccompress&fit=max&q=80&w=1920","srcSet":"https://images.prismic.io/effective/c66a08db-7fa1-4dd6-9af0-602c7d7af4ba_FAST-2.png?auto=format%2Ccompress&fit=max&q=80&w=900&h=900 900w, https://images.prismic.io/effective/c66a08db-7fa1-4dd6-9af0-602c7d7af4ba_FAST-2.png?auto=format%2Ccompress&fit=max&q=80&w=1440&h=1440 1440w, https://images.prismic.io/effective/c66a08db-7fa1-4dd6-9af0-602c7d7af4ba_FAST-2.png?auto=format%2Ccompress&fit=max&q=80&w=1920&h=1920 1920w","srcWebp":"https://images.prismic.io/effective/c66a08db-7fa1-4dd6-9af0-602c7d7af4ba_FAST-2.png?auto=format%2Ccompress&fit=max&q=80&w=1920","srcSetWebp":"https://images.prismic.io/effective/c66a08db-7fa1-4dd6-9af0-602c7d7af4ba_FAST-2.png?auto=format%2Ccompress&fit=max&q=80&w=900&h=900 900w, https://images.prismic.io/effective/c66a08db-7fa1-4dd6-9af0-602c7d7af4ba_FAST-2.png?auto=format%2Ccompress&fit=max&q=80&w=1440&h=1440 1440w, https://images.prismic.io/effective/c66a08db-7fa1-4dd6-9af0-602c7d7af4ba_FAST-2.png?auto=format%2Ccompress&fit=max&q=80&w=1920&h=1920 1920w","sizes":""}},"cta_contact":true,"cta_label":"Get in touch","cta_link":{"url":"mailto:contact@effective.fr","target":"_blank"}}},{"__typename":"PrismicHomeBodyCardHome","slice_type":"card_home","primary":{"background":"#e5332a","texte":{"html":"<h2>We’re here to help out, always</h2><p>We work with few brands to make sure we deliver a high level of service. Quality conversations produce smooth and effective business relationships, so we’ve organized ourselves around dialogue.</p>","raw":[{"type":"heading2","text":"We’re here to help out, always","spans":[]},{"type":"paragraph","text":"We work with few brands to make sure we deliver a high level of service. Quality conversations produce smooth and effective business relationships, so we’ve organized ourselves around dialogue.","spans":[]}]},"image":{"url":"https://images.prismic.io/effective/0992543d-2ead-4e28-b0d6-d7b603aef601_TEL-500.png?auto=format%2Ccompress&fit=max&q=50","alt":"World-class customer service, at least","fluid":{"base64":"data:image/png;base64,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","aspectRatio":1,"src":"https://images.prismic.io/effective/0992543d-2ead-4e28-b0d6-d7b603aef601_TEL-500.png?auto=format%2Ccompress&fit=max&q=80&w=1920","srcSet":"https://images.prismic.io/effective/0992543d-2ead-4e28-b0d6-d7b603aef601_TEL-500.png?auto=format%2Ccompress&fit=max&q=80&w=900&h=900 900w, https://images.prismic.io/effective/0992543d-2ead-4e28-b0d6-d7b603aef601_TEL-500.png?auto=format%2Ccompress&fit=max&q=80&w=1440&h=1440 1440w, https://images.prismic.io/effective/0992543d-2ead-4e28-b0d6-d7b603aef601_TEL-500.png?auto=format%2Ccompress&fit=max&q=80&w=1920&h=1920 1920w","srcWebp":"https://images.prismic.io/effective/0992543d-2ead-4e28-b0d6-d7b603aef601_TEL-500.png?auto=format%2Ccompress&fit=max&q=80&w=1920","srcSetWebp":"https://images.prismic.io/effective/0992543d-2ead-4e28-b0d6-d7b603aef601_TEL-500.png?auto=format%2Ccompress&fit=max&q=80&w=900&h=900 900w, https://images.prismic.io/effective/0992543d-2ead-4e28-b0d6-d7b603aef601_TEL-500.png?auto=format%2Ccompress&fit=max&q=80&w=1440&h=1440 1440w, https://images.prismic.io/effective/0992543d-2ead-4e28-b0d6-d7b603aef601_TEL-500.png?auto=format%2Ccompress&fit=max&q=80&w=1920&h=1920 1920w","sizes":""}},"cta_contact":true,"cta_label":"Let’s talk","cta_link":{"url":"mailto:contact@effective.fr","target":"_blank"}}},{"__typename":"PrismicHomeBodyCardHome","slice_type":"card_home","primary":{"background":"#007baf","texte":{"html":"<h2>Organize your distribution at will</h2><p>We have a record of building flexible and innovative business models with brands. Depending on your logistic capacities, margin targets, admin and customer support needs, we offer distribution solutions that will match your strategy.</p>","raw":[{"type":"heading2","text":"Organize your distribution at will","spans":[]},{"type":"paragraph","text":"We have a record of building flexible and innovative business models with brands. Depending on your logistic capacities, margin targets, admin and customer support needs, we offer distribution solutions that will match your strategy.","spans":[]}]},"image":{"url":"https://images.prismic.io/effective/df798303-93ce-48c9-afaf-7f57813fce6c_mixtable-1.png?auto=format%2Ccompress&fit=max&q=50","alt":"We adapt to your needs","fluid":{"base64":"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAGQAAABkCAMAAABHPGVmAAAAAXNSR0IArs4c6QAAAwBQTFRFR3BMgoKCYGBgSEhIAAAAlpaWbm5uenp6////j4+PVFRUXFxcbm5ucXFxi4uLlpaWRkZGUFBQQ0NDZmZmh4eHWVlZUVFRNjY2TExMSkpKSkpKZmZmR0dHc3NzWVlZRkZGXFxcS0tLb29vYmJiS0tLbW1tYGBgOTk5WFhYXl5eS0tLSkpKWlpaU1NTZmZmcXFxdnZ2Tk5Ob29vh4eHgoKCXFxcUVFRUlJST09PS0tLU1NTXFxcJiYmVVVVnZ2dOjo6UVFRWFhYZmZmR0dHQUFBf39/Tk5OVVVVaGhoZWVlQkJCY2NjY2NjdnZ2Y2NjXFxcjIyMVlZWbW1tXl5eRkZGd3d3VFRULi4uRUVFXFxcREREcXFxWVlZTU1NaWlpYWFhRkZGPDw8eHh4b29vTExMXV1dSkpKXFxcgICANjY2iYmJS0tLRkZGYWFhT09PVFRUV1dXWFhYW1tbbGxsV1dXbm5uSEhITk5OV1dXY2NjY2NjNjY2TExMQ0NDPj4+b29vQkJCRkZGQ0NDSEhISkpKc3NzWFhYX19fVFRUWlpaR0dHS0tLRkZGMzMzWFhYVlZWLCwsZmZmRkZGW1tbW1tbR0dHQkJCQUFBX19ffn5+ZWVlbm5uW1tbaWlpOzs7Q0NDQ0NDTk5OMjIyXFxcTExMPj4+T09PSkpKVVVVVFRUIiIiQ0NDXFxcSkpKUlJSRUVFUVFRODg4VFRUTk5OKSkpTU1NLi4uQEBAUlJSX19fSUlJJiYmVVVVOjo6YGBgMDAwPDw8Nzc3Ojo6ampqGhoaHBwcOzs7Q0NDYmJiLCwsNDQ0Ozs7KSkpKioqUVFRPT09SUlJPT09fX19Pj4+cXFxa2trPj4+Pz8/WlpaU1NTSUlJWVlZYGBgNjY2MzMzPj4+KioqY2NjODg4RUVFT09PaGhoNDQ0VVVVSEhIOTk5PT09VFRUSEhIOTk5QUFBMTExLCwsMjIyKysrampqLi4uS0tLGRkZLCwsQ0NDS0tLUlJSXV1dV1dXZ2dnZGRkVlZWCCqehQAAAQB0Uk5TADNHrAEEHAYBAoEECREMEWozrAwINK2lBritR4EpEbcbFWkWqBMfCX8SO7Q+RkBqFq8tFg9Udkm0gmyfzJIFpSk5Mq+RIrhBGVmhLSYyoA4TbFx1oyVQzM6Vc0EjXERbyIwcNp9QpPQo2Bx2symMct6VpSMwS1Jr9JcJzCVq0GzRm7OUSyCN9N60w7GqIqqdRk14eYNmGsZnLTo8bFRSQ12ankxicZSNXmXaWJtvo4mHtVeB2sujtahhmIBNr7VRNdHLfdraw7xurI15HKbe2b2/PT1SYYKsibmE3TWv2KXOgZowwnXCtCBll4Thh9hytG3XaHz12sam0n2uv43Y5+kGSTgAABD9SURBVGje7Zp5WJNX2sYrIZtZEBKQgCEgJAUSYxbCYgeEAEnYGpClQSBsgdGyiWGp0TLsnQJTKopsoiAIOCgg/RShULcZFJ0ZUQGX4rTuVatja2e6zHTmO+dNUFEhwZk/e18X8N554f3lLM9znnPCG2/8ol/0i/5HMjae7YzndK8LwBEIlpYEPE5n8cASCHjjGWf5zL3e+8fj8QS0hmJjZ2dDwaIJeAjQyO3snORE8GRgLTU20GkQ97KMEc2HwKOxGgpF7mS75eaxYzdjZTZyCrD2LO9jx455s5ha99VN6GydKFBvvlKW8zGwclnsFm9vU2nevW++uZcnzfEGyvFxa/nmb3u7V/h4e28BrhS4e927TcGtLUC/g3p6AfWnHTvmhuCxzGDn0u6WltqaxD1jY3t609rjgNoPLLt/eGzp/WX57YibuvHnscNnampbWrqBdu06evToLkRHddpVuntuCJqiNsrv9btfFGF2fvP69SdOVamGSkqGiiKKR4+vP16XngpcSVHEwOjxv24+fynCT6tEqGdXZ4Cmzs7dWwSmeF/JwKlxGm08QVFYqKi4JXEHkkhuJRQWFiZonTutQgHdOK0Sis+3QsQHFygrFAplNnLw8eNrc0OwPK4rqq7C/cjGjRs/Atq48S1EWvfRLAd+5a3qauj3676Q79XV1RanNn/55ZwQHBZj/VNlBb88/DdarUS0fPnKlTq7HJHWgYsnT5a/pCe3t6tGv/393BAqxtqxktFRn3th0esrJqBv4Ns/zg+x8s0U0YWhocJ3gcDPUBMTkzmcySsUGurPTVv6qz/MD+GjPNxYLmRmUiSdHplkQvby8qKSQ7UudJYzIXqhXxaVZ75k6a/+MQ8kCbTEbJkbi8QL5qYEBGxtDGZS4d/Rm7YGBLQBp3nqwD0n7Mv5C4d2MtUDwVgvhhA1Jqgt7IGn54OwtgwSlcoUbN152dOzL7/U20lD5Wndg7AVW2wIL+cotI3p+wZBMoLaXFsr2WyrVle3YBKJvnVbK5/N9i1aW7qFFIo4Cdtq6MDuryiE14V4DIu5Ya1sWqU7jT20ygeT1LQTOt/igfvvO9uWNZ2udgdRSUv3qz1mZ/liU4wNg6A8UhpTHvAlPdnZR2ioT9yC6Vsf8GmpnpmpA0unSjPoE5fvXvkoOvoI7dLZ3TsABIdHo3E4AIMXaDyBBCF/0AfpEynjPd3vRt8+Ge3OzhQFhQR4sis9w8MzL40k7goKWRN95e6mkyf3S4of7vrqTTweSwbyAk8HFy5kKtVJL8RosZVvX0DMpKfEPfqkFiIAEAmEePqOJOa9CEFTQ/3pdH8hEUtkltEb/IUuTAj543xpBYE0xzQ/sJIcgV1S9Ykbnb51O592BHZe1TLYedv5Vz7av9+CVgW6S0MV0pVrAqwFMjkvQxmwJjckSQbjRA8E5duXkqwMG0qnsd1pviXt5mDgT4OBl4Bp0AqmAaYRTgO2hJZe0m5qTyVH5t4u99yWkoEJdsvyzA6faCgzBGLm0SYIclvrd6k4vcrvwAqWCynSKGuoKj0d1ZplpHYhBbe5DpkVF5uVgHsUbKhgMFtCU4X5BJu3lzBo1aeb6D7vGwABwSjzLr035VeyrHb3FhsslZnhlu/R2ekBQpNJRdyUn9+y2hUZJCyWmVzfU5EQcUDq7bwksC7hSHgMAtEz8BDCsrHz3t1dm98l9XbCEtBE+wxpXP6qLqMMHhENXNCKuNraOGkGU0NAk4Liy/mwV2Nz4nrNKjvqk9U++qcwApHbe0vz2vf1c2JtLPFw5ef07wMumInFE6jMYGl/eztwJOCIGG694+Iwaax9rHTf4sU7rekYnyWGtcQ+9mJLzdWraXHOIHN4ydWcrjTopLFyS6yLmguda5cPi4LGe5Eiuc0iowwmxSmYIxIpBTyZ6fyQmTHJCJbWJgaaoSJ6a51tKRQMZ19nhJlZIHAsikuZcmdmKgqV2rfPB0NEE1ySkpXKaZacKGdNS42m1Ux7U0Nm17LhHJ/2kksMGo1h1huXw+OJBztRDAZj4FJii6ns3eRBTz6NJqHxM7tySFiYlLvi3HLsQQ+7xcWV5mBkhk3hqMa2n6poFtXVfMYPaVJ1pLWjAwOlUpkNrD67O3hd7nULicVbG+9KUtOkthoXtXVWZ+LeUm9ZsNvaxMSaqCCWHoh2TDxE3HhPtnv29ev72b69UYKQ5nI2u9XRsWTk2kNdWom+fv2tK769pSw5UzzYMXDwfq1PrGm738GDRWGNwXriRDu7PETKQZi7bt/OrmR3gty1JpvG9gwP67x0LTFPHDIJIOW3b2+6wujNi5Xzkneqzo8GHuBk+NQGjo6mZnENixOPKG58X6Wk5/LlHpqvRxu9obncnaa63Fc0MDJVGgTa5S6pBvckvldLWRSSIL6vqqqzy1wN4uSHqs5BA+JEC5k2ck1lsB0c2IyifE6ZvzK8h0ZzcCgeuLHXmeWv3NZDg/doqgMceyIR0zTo6trFVfNYnC7kAokTA2ZXUE6/R2Axg1Ec6BGVweQJRA9S2cB9MbXLmykUBFx2AHMtPXVxSoac4OVSJuZyxWoSkcQSczjTLEOnsFssy7y/piQitaSmPwe8WZ44/qcOFXDdN+00ZEzj4OKh1NQO134xT4PHe5GZMhmTjEVjKfCCQjRkPUEi3snWNCo/zTVsOEcGiiAiRpyyz9V1X6npDgqaQMZMi1YBlyJOIqLB6ov2wmK90Dhj5IKAJuhbGZ9C5E6xznlxXVE+MD/hsSSQMbq6ojix0IHcxRHFxUX5qIHTbjBxus0kuDBGkwyFONnezLu3d23tsFgG867MfLh27draqBzoKBjz0tq9e2tLgZuz7jKgu4JZ5t1nz+y54ZcG+h2OSX+N340bfjWIk03314B7Z9ZGBdlrm4LsNUGhgnsG+b1+SJBYtGz12OODIxGLRRlCoUD0SeDIwYPXwFwLYs64kcCa4WA5WldsUckmZCoap4UsWfqlXojHcLJ1VtHAtaWrixmqLG6Zf0y4qnhg9epr10Bgq0GcqBiXvviiuLgo38cei/QXHpQs6/yFZDAPtJB39ENE3IDyyuKiqx4qGqgqYMRXMoquTt24NtIbFSQAEc9ufdCnYsDB08A3j/MyWXdh4kKDkIpbAATkLrZv5qosT5i7xKDuovl25i95OAJzV/JktoRfvjM8m13cmweKOyRTvHth5cmVuf7kBUFAFq7scHVsBagoWNyx00vS0vyeZmH3jm2O1bTiqdKvNBCCJ/tPnHz75zUNJmjDxySqMcXRgYYqUqEYEU/Xk6KiSwfhekKf2G4hcWhVVTJ+qLloixTcOPK6iZ//uWnlooVAhsWN9R2+ID8xUJ1dYGVMrvespMGV0a/dVJaUXJ/tTkPuxeXYwKF+A01et2bTZ2+vXBQKrIEQECfBcB3nW6Vm7uNgwKrOrS8/wuenduZLWXKXSOVpT+B6wD1bItJb2NCGSQD5zQUhFW9sMITFU3MHw7dvD4/nsuResD6Jh66Lo5ZjqSaRyknkXiOoVowhw6Us5vTGf/3zZG4kCUsAWwdDBn4ZKD9dMOKY3FyuACMH501Yl6QQ4GLEGDmswlzKQpTACZIoBBycv+A9DF52P3Qlul4JtpGWCOT/9ENsiViyMLIBbATI8DkgnfOAi+SRCXidE9D9QTUJg4RATuLWZ/oqHikYHQdWxMqxYGO6Wi8E5bHCVoOmCiNDQiKZVCQ5EajCdc8cyMNqcdBMDka7COIz08EBz/oToJ4wtScuAEL2j2lubsQQkZ3nbEegsJyjosxtkRgx9hImn+6pO3Fi9M4734/BHYuTId2FQLDMkIBt20RBJDi04EFaZwPzobGl3c2WmrV53nICcugjbAq3qKsbMBu4887jTz/eQXEydEyoVB43vLpjpw8Prhg4rIwb3tGRb2oPnbHljot7z5y5p936aiEJdQyr4tHvIeRNJ8Nml5stkYoBRYkqi4OkWRx0qqIDznY6yO6zh/d8c1ELgd11JEFRV1F3YvPYd7u1kC8NghDBKYtDqitHpoNYO6YGrnXWPtZyx8ffHT78Nx0EbRIymU1TPDr3qOD8DdA8zUIhac9BHGZB/jwDgZNCeTpbAqbw+FBa6RZkChsYJzqIVD8Ehw1dp6yPvnLo1v6dbRn2SDCuXhDk1S3508efPoMgy2LMbSSt0MEGj/A/geDfnA0xBpRFk5s+3PgsQRoA8ZgXgkNTtuz6dOzw2d0gZLUV0dNUb+KlTfULaUnEK8YEhybLzFvOPB6bygviEbUUHIR8+PZzi5Y+iFWVx3MQe8vZEMBIShbVLL1zJ9C1DVDwM5Do5yGr/zsInioMWbM9YnT98fMqR5B1CMYzLflsFuRbgyBJCORpxM9AQFRMXLdIKDh3rrAi1VWK0ZZErwH5ZAVGQyzTxQnM7s9DTBom99/68cdDh35UnOqMikUy8cIhKNASlguT3nwZ4NrULuDEFDllRdIK1stk0fKNhw7968MPbynO++XFUl4XAg5weJExp/fTwFl3k78JFewWkrQtkVENhGz+qwEFt8D6dLm7os63vF4Z6YL1comc2O7wQ80KFpkKuqv6kCKhokJRcD4xb67u0g+BBffpaoni3Lk6tmd9E4Zs4n/hSbQkPTM+OcnEZF3zZd/R40B3lsJ4xL0epMpDFBNQTlMUFhQUKNL7UiKFkTGTP1skJDg4BjT5C99t2tc78v23X95ZOtV902mOKWxAS0TKJ9UVioTx8YTCupJ+wboLTzbdPfToXIJF+WAjRqjmtDwc+/77w2e7TW01BG0w0l8Ixs3r9a3xn4is66srEsb5/ApFXVFX8qKJn+8mFIAOqvP1GFbLSSzne3sejz3svmlL0W7n8GR6/MIgVgCiHGytUFTQaKAlQ13JF5a/dajwxPnRE5tH73d7U7Dy3x1FEuRXOgYCyV4oJAUc4IwrCqBOZYpCLoBJqziFMjt14s6NFlCjIKl+z15n25kzdB1k+cIgTbnhPeOF59YXnFJlKRtgZCgqKiu1EMpTiN0LkGct+UL/mIAj2+TmbdXjBQWMjqytgncb1uy/VahISCiEkbHlOQjhOcisMfnihH6IW3CSALbl1FCYEZ0XGgmO0SoKH50rOB8B4lHzSkjAgiEgd4FjmvJK8PkDOAgmg/Jxe08FGB/VT6IcpiXegJYYMCYg1ZPLtm53iKiRgqNMuEw1b+upOFWU1RYk0xBeDcleKMQI82zRwuLAYsgLAe0yuwqOIMCCazwDsSf8N7NLB0mNSHO2R0oHpF2BNeBcEzwXQr47vGftS5AFt4SahFS/PkiXPKuFkboLQvbcX+LzHEQdUP7RpskGgwdeB+E17czMbDd10lb10PXqHKzqvznzsD3H6SmEWLb1evT1iXXg3MMYfgRoSHe1sSjgTFkUtmo4wwkLjn8IwAWE5Q97kxCnsbu5a+/7pRmIg/IiJzVN3l4e4w/O79BUe3P9WRh8LBsVJONhBNyUFE6GjEkikZyYGLoSuGDEkZi23hfzSp11DoqXFJI7kZvsL4TXLGnaJX0QX8bQKjcfc3OOUUqKEWfaXCsu4nTGnLMialg643LEYnFyTO7WXGXjtFg8Pc3pvzpwXE93sSvYHT9l5a/KynLNylo1I+Ce2rCwMJ3Lh1oVthMoPDwrDN4JW+XaF1F37tw8kCTl9Ss//njLnc+3eEH8F17iwxf4iGa9bGXFHlc8+vrreSC8mJOfff6f//wWasPnGzZs+FyrDRuAny3kd377F6CZ78jPrxH95fN5/n1BeOH2Z//+4INfI/rgmX79nGZeee89+PWC/o7ovc///f8xwK3/dSwjWgAAAABJRU5ErkJggg==","aspectRatio":1,"src":"https://images.prismic.io/effective/df798303-93ce-48c9-afaf-7f57813fce6c_mixtable-1.png?auto=format%2Ccompress&fit=max&q=80&w=1920","srcSet":"https://images.prismic.io/effective/df798303-93ce-48c9-afaf-7f57813fce6c_mixtable-1.png?auto=format%2Ccompress&fit=max&q=80&w=900&h=900 900w, https://images.prismic.io/effective/df798303-93ce-48c9-afaf-7f57813fce6c_mixtable-1.png?auto=format%2Ccompress&fit=max&q=80&w=1440&h=1440 1440w, https://images.prismic.io/effective/df798303-93ce-48c9-afaf-7f57813fce6c_mixtable-1.png?auto=format%2Ccompress&fit=max&q=80&w=1920&h=1920 1920w","srcWebp":"https://images.prismic.io/effective/df798303-93ce-48c9-afaf-7f57813fce6c_mixtable-1.png?auto=format%2Ccompress&fit=max&q=80&w=1920","srcSetWebp":"https://images.prismic.io/effective/df798303-93ce-48c9-afaf-7f57813fce6c_mixtable-1.png?auto=format%2Ccompress&fit=max&q=80&w=900&h=900 900w, https://images.prismic.io/effective/df798303-93ce-48c9-afaf-7f57813fce6c_mixtable-1.png?auto=format%2Ccompress&fit=max&q=80&w=1440&h=1440 1440w, https://images.prismic.io/effective/df798303-93ce-48c9-afaf-7f57813fce6c_mixtable-1.png?auto=format%2Ccompress&fit=max&q=80&w=1920&h=1920 1920w","sizes":""}},"cta_contact":true,"cta_label":"Get in touch","cta_link":{"url":"mailto:contact@effective.fr","target":"_blank"}}},{"__typename":"PrismicHomeBodyCardTexte","slice_type":"card_texte","primary":{"texte":{"raw":[{"type":"paragraph","text":"SHOWROOM","spans":[]},{"type":"paragraph","text":"Find us at 146 rue Saint-Denis, 75002 Paris. ","spans":[]},{"type":"paragraph","text":"200 m2 at the heart of Parisian streetwear culture.","spans":[]}]}}},{"__typename":"PrismicHomeBodyCardImage","slice_type":"card_image","primary":{"image":{"url":"https://images.prismic.io/effective/2def00b7-3a95-4b9d-bee1-9c7bf68929bb_e8518ccc939d00299b858f5b7ae4db8c.jpeg?auto=format%2Ccompress&fit=max&q=50","alt":"Inside the Effective showroom in Paris","fluid":{"base64":"data:image/jpeg;base64,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","aspectRatio":1,"src":"https://images.prismic.io/effective/2def00b7-3a95-4b9d-bee1-9c7bf68929bb_e8518ccc939d00299b858f5b7ae4db8c.jpeg?auto=format%2Ccompress&fit=max&q=80&w=1920","srcSet":"https://images.prismic.io/effective/2def00b7-3a95-4b9d-bee1-9c7bf68929bb_e8518ccc939d00299b858f5b7ae4db8c.jpeg?auto=format%2Ccompress&fit=max&q=80&w=900&h=900 900w, https://images.prismic.io/effective/2def00b7-3a95-4b9d-bee1-9c7bf68929bb_e8518ccc939d00299b858f5b7ae4db8c.jpeg?auto=format%2Ccompress&fit=max&q=80&w=1440&h=1440 1440w, https://images.prismic.io/effective/2def00b7-3a95-4b9d-bee1-9c7bf68929bb_e8518ccc939d00299b858f5b7ae4db8c.jpeg?auto=format%2Ccompress&fit=max&q=80&w=1920&h=1920 1920w","srcWebp":"https://images.prismic.io/effective/2def00b7-3a95-4b9d-bee1-9c7bf68929bb_e8518ccc939d00299b858f5b7ae4db8c.jpeg?auto=format%2Ccompress&fit=max&q=80&w=1920","srcSetWebp":"https://images.prismic.io/effective/2def00b7-3a95-4b9d-bee1-9c7bf68929bb_e8518ccc939d00299b858f5b7ae4db8c.jpeg?auto=format%2Ccompress&fit=max&q=80&w=900&h=900 900w, https://images.prismic.io/effective/2def00b7-3a95-4b9d-bee1-9c7bf68929bb_e8518ccc939d00299b858f5b7ae4db8c.jpeg?auto=format%2Ccompress&fit=max&q=80&w=1440&h=1440 1440w, https://images.prismic.io/effective/2def00b7-3a95-4b9d-bee1-9c7bf68929bb_e8518ccc939d00299b858f5b7ae4db8c.jpeg?auto=format%2Ccompress&fit=max&q=80&w=1920&h=1920 1920w","sizes":""}}}},{"__typename":"PrismicHomeBodyCardImage","slice_type":"card_image","primary":{"image":{"url":"https://images.prismic.io/effective/a3f3706a-77d4-4685-9287-faf56b28eaf8_DSC08006_edit.jpg?auto=format%2Ccompress&fit=max&q=50","alt":"Inside the Effective showroom in Paris","fluid":{"base64":"data:image/jpeg;base64,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","aspectRatio":1,"src":"https://images.prismic.io/effective/a3f3706a-77d4-4685-9287-faf56b28eaf8_DSC08006_edit.jpg?auto=format%2Ccompress&fit=max&q=80&w=1920","srcSet":"https://images.prismic.io/effective/a3f3706a-77d4-4685-9287-faf56b28eaf8_DSC08006_edit.jpg?auto=format%2Ccompress&fit=max&q=80&w=900&h=900 900w, https://images.prismic.io/effective/a3f3706a-77d4-4685-9287-faf56b28eaf8_DSC08006_edit.jpg?auto=format%2Ccompress&fit=max&q=80&w=1440&h=1440 1440w, https://images.prismic.io/effective/a3f3706a-77d4-4685-9287-faf56b28eaf8_DSC08006_edit.jpg?auto=format%2Ccompress&fit=max&q=80&w=1920&h=1920 1920w","srcWebp":"https://images.prismic.io/effective/a3f3706a-77d4-4685-9287-faf56b28eaf8_DSC08006_edit.jpg?auto=format%2Ccompress&fit=max&q=80&w=1920","srcSetWebp":"https://images.prismic.io/effective/a3f3706a-77d4-4685-9287-faf56b28eaf8_DSC08006_edit.jpg?auto=format%2Ccompress&fit=max&q=80&w=900&h=900 900w, https://images.prismic.io/effective/a3f3706a-77d4-4685-9287-faf56b28eaf8_DSC08006_edit.jpg?auto=format%2Ccompress&fit=max&q=80&w=1440&h=1440 1440w, https://images.prismic.io/effective/a3f3706a-77d4-4685-9287-faf56b28eaf8_DSC08006_edit.jpg?auto=format%2Ccompress&fit=max&q=80&w=1920&h=1920 1920w","sizes":""}}}},{"__typename":"PrismicHomeBodyCardImage","slice_type":"card_image","primary":{"image":{"url":"https://images.prismic.io/effective/686e3cfa-f709-470d-8300-f841dd60e7fa_DSC07954_edit.jpg?auto=format%2Ccompress&fit=max&q=50","alt":"Inside the Effective showroom in Paris","fluid":{"base64":"data:image/jpeg;base64,/9j/4AAQSkZJRgABAQEASABIAAD/2wEEEAANABAAEAASABgAEgAZABwAHAAZACIAJQAhACUAIgAyAC4AKgAqAC4AMgBLADYAOgA2ADoANgBLAHEARwBTAEcARwBTAEcAcQBkAHkAYgBcAGIAeQBkALIAjAB8AHwAjACyAM4ArQCkAK0AzgD5AN8A3wD5ATkBKQE5AZkBmQIlEQANABAAEAASABgAEgAZABwAHAAZACIAJQAhACUAIgAyAC4AKgAqAC4AMgBLADYAOgA2ADoANgBLAHEARwBTAEcARwBTAEcAcQBkAHkAYgBcAGIAeQBkALIAjAB8AHwAjACyAM4ArQCkAK0AzgD5AN8A3wD5ATkBKQE5AZkBmQIl/8IAEQgAZABkAwEiAAIRAQMRAf/EADIAAAIDAQEBAAAAAAAAAAAAAAQFAAIGAwEHAQADAQEBAAAAAAAAAAAAAAACAwQBAAX/2gAMAwEAAhADEAAAAHZ2F9mp3fXBU3d+HjKmOuDzfM1aQJLZitCwQH93ac521uzbR2ZimhF82tH4xErcKu+g5v0/IRh7gffOzpLIgas1NFAYxY/Nqln0Hz5uOsvo43z3ru7MBKPosxCSDEYHRLRo9jWOjydtoDTJk/WfB3A83ZsVZDtbQe63za0C3C1EwYkeFTGaL1F3NTuuQop79F1FWa/gy7kzPv23poKqsa6pHGMUxL33PE9W6dczdnBcdnhApakQKY6JG2rRFv4AnRJeYOuKkNkRyEvDMpFN22TkenQLpJ2+cZA6kkrk/8QAKRAAAgICAQMDBAIDAAAAAAAAAQIAAwQRBRIhMSIyQRMUQlEVYRBSkf/aAAgBAQABPwCjkEQQcnUYM3HMXMxx8yy7Fs8kRsbBY/EfjsJvkRuGxD4YQcTWvh5ZwpLbDSrjbk8NBglh6hDxqb9sA/uDf7ik68ws37gZ/wBw2WA+4xr7R+Rhyrh+Rn3t4/Iwchf/ALTFzr2buZ/Ksp0Z/Nj9RcH+59h/cXAH7j4Cg+Z9mo+Z9mh8GWYBC71PoKToQ8bYRsCNiMJiJoxsF2Mfj7A0qbZH6n0VKxU0dS5NNuXJ1J2mMtiMCdkRbK3TXTLMJvqEqJR9UDTCW4oYnxEwlU+8TqpUd3hzMYfMxkUKBubAHuhCdWy8suxvlhGzcNRrYh5XFXwI/NoPCyzm3PgR+WvPzG5C9vyMx7bW3tjGDtZok+YOOcjfVE5C9fBjchkH8ocq0+WMa5z+RnWd+YDExbrB6RLce2tgGGovGM1fUDOOxqi5V/MzMI1ndY7TGxrC561hKr2gBhqfXiKCTqOmiIynWxNn9zhs1B6WnIYteQm18zHrur9J8R6qVbqLAGHNrC6HfUfJtdSUGoTaTsk7g4+sr2ENIUkal9BV9gRqbG8AxOOyGXxKeF+XOomNh0DuRuW8tUi6WX8vY3jtPrXWnQJMra2vyJjXjuT/AMj5tYbXTKnsAhossbxqfZUj3GPfh1D4l3MqBpRL+Uub51LL3b5JgDNCp3ozj8O3exPsQdFjLVqrX0ruWY9jt1alPJEeRLeXcj0xsy+xtbMem9tdjP4u5k3FxNHTR8bpbsO0rw7GYaGonHVoepyJZnU0ghJXnWWtN6XuNw3NuLj269plWLY/xMLjQh23eLRWV10wV9J1L8FGfcfHpr7s0yOTqQaQCW51lra3KuNezR3KuKWtQSdGWWoq9I7xm7yiusr4Etp6H2B2iORKbQR3l+ZUnckS/lWc6SZv3hHUd6m3bt8zCwLGcFh2lZroXW9mXZDv8xp0CYoGpd7YFHSO0z77EHpOpk5Fpbu04z1ONy6is0EEfEoxafr+35l/oUBe0J3D4jef8f/EACMRAAICAQQDAAMBAAAAAAAAAAABAhEDEiExUQQTQRAUImH/2gAIAQIBAT8A9zFmYsrFkPYhTR/B6m1Y/KipOOl2jFk1/KMeKDu3RGEU2mPHHfc0PtGpDULvSrNXSLmRjKX00uzTHox+JGV3Lcl4eNR/0cIrgtGtLgi75Kj2fs9bEs05P6ybmuRQTjd2JKtyNUy12zFig3uTgo8EpJqmbrZKhwgo23bHP4j1sjwiT2Icj5MvJHlfj//EACMRAAIBBAEFAAMAAAAAAAAAAAABAgMREiExBBMiQVEQFFL/2gAIAQMBAT8AVFHYQ6KHCxgxxZeR3EmRjd8n68XBvPfpFVtEqtfVkiM5aujNfGYyFl9LP6y0RyivRHt4Xb5MmVetcEnjop9ZKbVlpmTNmDfJJtOyQpy/kXS/dkaMYr0iOD42RlHK0tIm/Lx2Svo8viKtWajopVVKO+RQs7pmnyzJ3skY+2ZokRWyfAuCHBLj8f/Z","aspectRatio":1,"src":"https://images.prismic.io/effective/686e3cfa-f709-470d-8300-f841dd60e7fa_DSC07954_edit.jpg?auto=format%2Ccompress&fit=max&q=80&w=1920","srcSet":"https://images.prismic.io/effective/686e3cfa-f709-470d-8300-f841dd60e7fa_DSC07954_edit.jpg?auto=format%2Ccompress&fit=max&q=80&w=900&h=900 900w, https://images.prismic.io/effective/686e3cfa-f709-470d-8300-f841dd60e7fa_DSC07954_edit.jpg?auto=format%2Ccompress&fit=max&q=80&w=1440&h=1440 1440w, https://images.prismic.io/effective/686e3cfa-f709-470d-8300-f841dd60e7fa_DSC07954_edit.jpg?auto=format%2Ccompress&fit=max&q=80&w=1920&h=1920 1920w","srcWebp":"https://images.prismic.io/effective/686e3cfa-f709-470d-8300-f841dd60e7fa_DSC07954_edit.jpg?auto=format%2Ccompress&fit=max&q=80&w=1920","srcSetWebp":"https://images.prismic.io/effective/686e3cfa-f709-470d-8300-f841dd60e7fa_DSC07954_edit.jpg?auto=format%2Ccompress&fit=max&q=80&w=900&h=900 900w, https://images.prismic.io/effective/686e3cfa-f709-470d-8300-f841dd60e7fa_DSC07954_edit.jpg?auto=format%2Ccompress&fit=max&q=80&w=1440&h=1440 1440w, https://images.prismic.io/effective/686e3cfa-f709-470d-8300-f841dd60e7fa_DSC07954_edit.jpg?auto=format%2Ccompress&fit=max&q=80&w=1920&h=1920 1920w","sizes":""}}}},{"__typename":"PrismicHomeBodyCardTexte","slice_type":"card_texte","primary":{"texte":{"raw":[{"type":"paragraph","text":"EXPERTISE","spans":[]},{"type":"list-item","text":"Distribution strategy","spans":[]},{"type":"list-item","text":"Distribution segmentation","spans":[]},{"type":"list-item","text":"Market research and insights","spans":[]},{"type":"list-item","text":"Brand building and marketing","spans":[]},{"type":"list-item","text":"Retail operations","spans":[]},{"type":"list-item","text":"Sales training","spans":[]}]}}}]}}},"pageContext":{"template":"home","lang":"en-gb"}},"staticQueryHashes":["1597484873","3086731305","3086731305","31141828","31141828"]}